Paris Licensing Team
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Markstrat - What is the formula for the Share Price Index (SPI) ?
Stock Price Index (SPI), is a simple measure used to monitor the variation of your stock price and to compare it with those of your competitors. SPI = Current Market Capitalization / Market Capita...
Markstrat.5 - Why is there is a limit of 2 million units that you can produce of any given brand?
The Marketing Mix decision form will not let participants input production levels greater than 2 million units. This upper limit was set to prevent incorrect inputs, such as if the participants...
Markstrat - for a cost reduction project, why is existing inventory sold off to a trading company ?
Basically when you are reducing the cost of a product you are altering one of the characteristics, the Base Cost. In the Markstrat World, when you change a product's characteristic, it is considere...
May 27 2013 - Markstrat.6 new releases
Dear Professor We are delighted to announce that new features will be available in Markstrat on May 27th. Please find attached a document presenting all these new features. All the additions will b...
Markstrat.6 on Ipads
Markstrat.6 versions work on ipads, but you have to enable pop-ups. More information on how to do this can be found on: http://blogmines.com/blog/2011/04/24/how-to-turn-off-the-safari-pop-up-blocke...
Markstrat - Is the maximum budget increasing throughout periods?
In Markstrat, the maximum budget varies with inflation. For instance with a maximum budget of $20mio in Period 0, and 2% average inflation rate, the maximum budget will reach $23mio in Period 7.
BOSS - Which factors impact market demand in Blue rounds ?
In BOSS, demand is variable and depends on: - value factors included in the offering; - levels of these factors (from very low to very high); - price; - geographical expansion; - marketing spe...
Markstrat.6 - Previous period reports still showing
With Markstrat.6, your browser may keep the previous version of reports in the cache memory of your computer. If it is the case, press Ctrl+R on your keyboard on the Financial Report screen. Your ...
All Simulations - Errors in sending emails to students due to University Server security policy
Effects: I use the “send messages” tool of the StratX Simulations” web site It generates email messages to be circulated to a list of student university email addresses I provide. Those emails...
Markstrat - How are the revenue figures computed by the marketing plan?
QUESTIONS: There is now no need to enter the distribution mix in the marketing plan. Yet, the revenues in the proforma statements must depend on the distribution mix since margins and discounts v...