In Period 0, only 4 Sonite market research studies are available: Consumer Survey, Consumer Panel, Distribution Panel and Market Forecast. No Vodite studies are available.
As of Period 1, all Sonite studies may be ordered by participants unless the instructor has disables some of them in the “Configure Decisions” panel.
In Period 1, only two Vodite studies can be ordered: Semantic Scales and Market Forecast. Other studies should not be ordered before at least one Vodite brand is introduced on the market.
Finally, the Multidimensional Scaling study will not be available before 3 Vodite brands are marketed. Please note that this number can be changed in a customized scenario.
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